How email replies work

What it is

Binary's messaging runs over email. When you message a candidate it's delivered as an individual email, and when the candidate replies to that email, their reply flows straight back into the conversation thread in your Inbox - no app login needed on their side.

How it works

• Each outgoing message is a personalized email (use {first_name} to insert their name).
• The reply-to address routes the candidate's response back to the right conversation, so you just see it appear in the thread.
• Delivery is tracked, so failed/bounced sends are flagged.
• When a candidate replies and your team is notified, everyone set to be notified is on the same email, so anyone can reply-all and keep the rest of the team in the thread.
• If a teammate answers by replying to that email, their reply is attributed to them in the conversation, not to whoever the notification happened to be addressed to.

Notes & limits

• Candidates reply by email; they don't need a Binary account.
• Not supported: CC/BCC on candidate messages, scheduling a send for later, and customizing the sending address or email signature.
• A candidate must have an email for any of this to work (see Message candidates).